of airline uses "milf" acronym in their flight promotion

Airline's 'MILF' Promo Not What You Think: Spirit Airlines claims ignorance of promotional title's connection to obscene acronym. The airline promises "Many Islands, Low Fares" deals as low as $9. -

Before MILF became shorthand for a Spirit Airlines promotion, the acronym hit the mainstream as an obscene descriptor of a mother considered to be sexy. The term was popularized in the raunchy 1999 feature film "American Pie," in which Jennifer Coolidge plays Stifler's Mom, an attractive, voluptuous woman who ultimately seduces a high school adversary of her son Steve, played by Seann William Scott.